Logo image for Kennesaw State University

Following my tenure at GigaMonster Networks LLC, I assumed the role of Digital Marketing Specialist at Kennesaw State University. In this capacity, I successfully managed multiple marketing campaigns across various graduate colleges, including the Masters of Science in Digital Financial Technologies and the Masters of Science in Criminal Justice, among others. My overarching objective was to drive awareness and enrollment for the graduate college, which I achieved with a remarkable 6% YoY increase.

In addition to these large-scale initiatives, I undertook several smaller projects during my tenure, such as designing and executing a hiring marketing campaign for KSU Dining, overhauling the branding elements of the Kennesaw State Writing Center, and executing a comprehensive marketing campaign for "The College Tour," a captivating Amazon Prime series that offered a glimpse into the lives of KSU students.

Through my work at KSU, I further honed my campaign development and execution skills, increased my proficiency in social media advertising, and even pioneered the use of Twitter in marketing campaigns. I am proud to have contributed to the university's success and look forward to applying my expertise to future marketing endeavors.

Social Ad Graphics

WABE Radio Ad - MS FinTech

Next
Next

GigaMonster